Reaching Your Clients Quickly and Effectively
As part of today's fast moving communications, a Cross Media marketing campaign should be combined with a Variable Data Print (VDP) program, and should be utilized as a centerpiece of marketing campaigns that are coordinated through a centralized web portal. Unique phone numbers, e-mail, SMS-text, QR Codes and landing page data can all be integrated into one platform to eliminate data silos from various marketing programs. Our NexPress digital system can help support your printing related needs as part of your cross media campaigns.
There has been a lot of buzz at conferences and in blogs and websites about variable and static QR Codes. The primary usage for marketers has been to link URL's in various forms of advertising and promotion. For reading the barcode, most users must install specific software on the mobile device in order to read the image. A well designed and executed cross media campaign can go a long way in staying ahead of your competition and securing new business opportunities.
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